Just add sunlight
Tesco, and its agency Cheil, created clever little "Safety Bags" that magically remove pesticides from produce.
All the goodness of organic produce without the shock of high price tags.
That’s one of the benefits behind Tesco’s “Safety Bags” in China, a smart invention that should be shipped around the world so everyone can eat fruits and vegetables free of contaminating pesticides. Because that’s what these bags do. They remove harmful, insect-killing residue from produce when exposed to sunlight for three hours. There’s some mind-blowing science behind it, which we will let this video, by agency Cheil, explain.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply