McDonald’s gives Banksy a run for his money
The digital ad taps into the world-renowned stunt artist Banksy pulled at Sotheby's last week.
This McDonald’s digital ad may look a little familiar.
Created for DDB Austria, the digital ad taps into the art-world antics of anonymous street artist Banksy, featuring the iconic red McDonald’s fry box seemingly being shredded like the artists’ now-famous auction house stunt last week.
Too soon?
On Oct. 5, Banksy drew international attention when his 2006 piece”Girl with a Balloon” appeared to self-destruct, falling through the frame and coming out the other end in pieces just seconds after being sold for $1.4 million at London auction house Sotheby’s.
In a video posted to Instagram, the artist revealed that a paper shredder had been hidden within the frame.
Credits
Brand: McDonald’s
Agency: DDB Austria
Creative directors: Thomas Tatzl and Andreas Spielvogel
Art director: Babette Brunner
Concept: Daniel Stieber
Related Articles
Random Cool»
Will has rebranded and repositioned the amateur sports organization around feelings of connection and inspiration.
Get some help shopping local and find more creative versions of the puzzles, advent calendars and footwear your loved ones want.
Jam3 helps NFB provide hope for the future by compiling conversations all through 2020.
The design team at Cossette created a safety guide for production so not a single stone is left unturned.
Montreal’s Monster Factory creates voices for zombies, beasts and demons using the expertise of heavy metal singers.
