2019 Agency of the Year showreels: Part I

John St., Zulu Alpha Kilo and Edelman show the value of a pitch-worthy deck, maintaining agency independence and celebrity endorsements.
By
June 4, 2020

Every year, strategy devotes time during the Agency of the Year celebrations to the showreels, videos the shortlisted agencies use to self-promote, poke fun at the industry and slip a few filthy words into the proceedings. For your virtual viewing pleasure, here are a few from the 2019 show. 

Zulu Alpha Kilo

Indie agencies using their showreel to reassert how much they value their independence is becoming something of a tradition during AOY. This year, Zulu Alpha Kilo takes up the fight through the metaphor of a lemonade stand owned by a young man named Billy.

[iframe_vimeo video = “370158584”]

John St.

Another Agency of the Year, another “new offering” from John St.: Decksecution, a service based on the idea that a solid deck can sell anything, from diarrhea-inducing chips to dog vapes.

[iframe_vimeo video = “370158866”]

Edelman

Some heads turned when Edelman, traditionally known as a PR agency, found its way to the main Agency of the Year shortlist. Apparently, it wasn’t just the ad industry that had thoughts about the accomplishment.

[iframe_vimeo video = “370159396”]