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DFO goes high-tech to keep it looking real
Using tech popularized by The Mandalorian, NFA and OPC bring a platform to life in a social distancing-friendly way.
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SickKids tells a story a monthly donor made happen
Cossette takes a more intimate approach to a more intimate way of giving.
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Canadian Media Fund shows how far its spark goes
With versions in a dozen Indigenous languages, 123w created branding that shows the breadth of what the CMF funds.
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KD gets sweet for Valentine’s Day
Kraft Heinz shows love for the iconic brand with a candy-flavoured version celebrating the cheesiness of love.
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Cadbury makes a batch of ‘Mini Egg Nog’
Ogilvy’s mini baking video shows Canadians spending the holidays at home that Mini Eggs aren’t just an Easter treat.
Top Canadian Ad Ideas»
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The subtle shifts in Telus’ new lookThe cute critters remain, but The Greenhouse helped refresh the telco’s visual identity in lockstep with its new brand promise.
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Leon’s gives you a vacation in your own homeBIMM’s latest campaign introduces the “renovacation” trend, where customers can create an escape without leaving the house.
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Kraft Heinz tests patience with a super-slow webpageRethink created a giveaway that’s easy to enter, if you can wait 57 minutes for the site to load.
Vancouver’s Linetest evokes a bowhead whale to push a message about the impact of human activities in the Arctic.
Using tech popularized by The Mandalorian, NFA and OPC bring a platform to life in a social distancing-friendly way.
The nonprofit hopes to encourage positive communication at a time when cannabis use is on the rise.
Top Global Ad Work»
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Lush tells the firsthand stories about natural hairA documentary by Alicia K. Harris leads a content push educating consumers about the personal and historical journeys of Black hair.
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Nature Valley would walk 10,000 milesGeneral Mills has Daveed Diggs cover The Proclaimers to celebrate Nature Valley’s work restoring nature trails and hiking paths.
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FitTrack attempts to redefine a weighty issueThe fitness tracker brand creates a body-positive campaign that shows athleticism isn’t defined by a number on a scale.
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AAA ramps up its members’ confidenceLeo Burnett Toronto helps the insurance brand give members the confidence they need to navigate 2020.
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Community shows the Detroit Pistons as a team on the riseWhy a Toronto creative agency had the perfect approach for an NBA team on the rebound.
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Would you rather get baby formula from a cute goat or a farting cow?Mackie Biernacki helps Kabrita strike the right tone for parents.
Stimulant TV»
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2019 Agency of the Year showreels: Part IV
Taxi creates a magazine for juniors, Union finds innovative ways to thank its agency, and Rethink creates a tribute to humble beginnings.
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2019 Agency of the Year showreels: Part III
Sid Lee, The&Partnership, and FCB talk about their obsessions, how it feels to see great work from other agencies, and why we need women behind the camera.
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2019 Agency of the Year showreels: Part II
Ogilvy, Anomaly, and Cossette get their future told by celebrities, recruit AOY attendees, and reveal their agency crushes.
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2019 Agency of the Year showreels: Part I
John St., Zulu Alpha Kilo and Edelman show the value of a pitch-worthy deck, maintaining agency independence and celebrity endorsements.
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Agency of the Year 2017: Watch the showreels
From six-second videos to healing society’s divisions, see the industry parodies created by this year’s shortlisted agencies.
Random Cool»
Will has rebranded and repositioned the amateur sports organization around feelings of connection and inspiration.
Get some help shopping local and find more creative versions of the puzzles, advent calendars and footwear your loved ones want.
Jam3 helps NFB provide hope for the future by compiling conversations all through 2020.
The design team at Cossette created a safety guide for production so not a single stone is left unturned.
Montreal’s Monster Factory creates voices for zombies, beasts and demons using the expertise of heavy metal singers.
