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Burger King handed out heat-activated coupons in morph suits
The QSR was drawing attention to what it calls its spiciest menu item.
Haagen-Dazs hands out samples from a yacht
The ice cream brand leaned into decadence at Toronto’s waterfront to push its latest four-SKU collection.
E8 draws a line when it comes to name inclusivity
The advocacy arm of the Vancouver Asian Film Festival is fixing spell checkers that won’t recognize names of Asian origin.
Quebec dairy producers pair chocolate milk and cycling
Agency Bob tried to make the drink top-of-mind as a celebratory post-race beverage.
French’s cools off with a ketchup-flavoured popsicle
“Frenchsicles” were given out this weekend, complete with special packaging with a Snapcode to unlock a custom lens.
Doritos Ketchup becomes high art
The PepsiCo snack brand is using big portraiture to describe big flavour.
Luminato creates a punctuation situation
The Local Collective uses colourful symbols to create a cohesive image for the Toronto arts festival.
Razom imagines if the CN Tower went up in flames
Tank and Grey created scenes of Canadian landmarks ravaged by war to motivate donations to Ukrainian relief efforts.
Five Nine bourbon stands tall for blue collar workers
123w designed a whiskey launched by clothing brand Troll Co., which similarly aims to reach an average working Joe.
NDAX forgoes celebrity spokespeople in favour of ‘some guy’
Daughter helps the crypto platform buck a recent trend with no-nonsense spots.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
