Global

BetterHelp_2

BetterHelp wants men to open up about mental health

A spot shot by Untitled Films shows men might need to get over their hang-ups about online therapy.

UberEats

Lil Nas X and Elton John exchange looks for Uber Eats

The meal delivery company enlisted the musicians to promote its restaurant and grocery services.

Tomatina

Heinz Spain scores a win by celebrating a lost fight

When the famed La Tomatina tomato fight was cancelled once again, Rethink found another use for the excess fruit.

Pepsi Brings First Ever Immersive Amusement Park Experience To Hersheypark With Pepsi Pop Star

Pepsi creates a theme park for would-be pop stars

Designed with Jam3, the space features pods where visitors can create and share customized dance performances.

SingleCut

SingleCut brews up a celebration of the guitar

The brewer’s latest design from Zulu Alpha Kilo pulls double-duty as a music lesson.

Olympics

The IOC turns to a Canadian crew for the Tokyo Olympics

A series of spots focused on collective resilience were created over three years and four continents.

HRF_03

Human Rights Foundation hijacks a Yeezy ad

Taxi helped the foundation bring attention to the use of forced Uyghur labour in the fashion industry.

bookhuman

Putting a human face on travel booking

Broken Heart Love Affair’s chilling new spot for Internova Travel shows AI might not have the same idea of “fun” as you do.

Jager

Jagermeister tries to keep you from getting money back on cold brew

Juliet promotes the distiller’s new coffee with an irreverent take on its trial offer.

thecuriouseye_cover_main

Klick makes screening for colour blindness kid-friendly

An interactive book aims to make discovering an under-diagnosed condition more accessible, available and engaging.