Top Ad Ideas
The Lighthouse is hoping its new brand identity shines
McCann Montreal helped modernize the pediatric palliative care centre’s look that maintained its connections to the community.
RTOERO plays the name game
The organization (formerly known as Retired Teachers of Ontario) pokes fun at its name to drive awareness and recruitment.
The GTA Y takes a ‘shine’ to animation
In its biggest integrated campaign to date, the YMCA of Greater Toronto highlights the potential in everyone.
HSBC makes a giant mural about sustainability
Working with artist Jacquie Comrie, the public art naturally cools the building it was painted on and decreases pollutants.
Sapsucker taps The Distillery District
The beverage company teams up with Brika for a pop-up that’s part beverage sampling station, part trendy apparel store.
BMW brings a virtual track to Stackt
With help from Vibrant, the German automaker created an on-site interactive game that can also be played at home.
Theatre du Nouveau Monde makes ‘classic’ look bolder
Company and Co. tries to get people excited for going back to the theatre with a visual design infused with movement.
IGA gets some ‘tough cookies’ to create tattoos
Sid Lee is helping the grocer support the Fondation Charles-Bruneau with art created by kids who are currently in remission.
French’s finds the art in an accident
The brand is promoting its ketchup (and local pride) with limited-edition t-shirts inspired by stains.
RBC sets forgotten suitcases free
The bank’s latest spot, by Battery, reminds us what it feels like to have the travel bug.
Random Cool»
With pandemic restrictions still in effect, the agency got everyone together by having its office recreated in Minecraft.
A new recording from Sid Lee and Grayson Music captures the misery of composers who have work passed over for a demo.
In the midst of a recruitment drive, the agency looks to a fitness guru to bring surprising energy to a virtual meeting.
Rethink created a new cancer awareness ribbon to remind young men to perform self-checks.
Subplot Design helped make sure all the information about the company’s Now Fresh line didn’t overwhelm pet owners.
