Landing the Big Won
One thing James Ready doesn't have to share is its Big Won success.
The Big Won, an evolution of The Won Report, is a survey of the world’s top marketing communications as determined by the quality and quantity of awards won. From the global data it collects, the Big Won creates rankings of agencies for total creativity or by discipline, including: TV, press, poster, digital, media, direct, radio, innovative and integrated. Canada’s big success story coming out of The Big Won 2009 is Toronto-based Leo Burnett’s campaign for James Ready. ‘Share Our Billboard’ tied for third overall for top campaigns, and in the creative category Leo came in as the top agency in Canada. To top it all off, Leo’s Judy John placed 7th in the top chief creative officers global ranking, Steve Perisco placed 6th in the top copywriters category and Anthony Chelvanathan placed 6th in the top art directors category. Congrats!
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