Heavy breathing

Fortnight figures out how to make learning CPR sexy.

Red Urban in Toronto developed this viral instructional vid teaching CPR for Toronto-based Fortnight Lingerie. As you can see, it adds a twist to the way CPR is normally taught, proving that any situation can be a lot sexier with designer lingerie. One thing’s for sure, people will pay very close attention. After all, mouth to mouth is an important life-saving technique. If you go to supersexycpr.com, they treat you to another important life-saving technique: super sexy abdominal thrusts…you know, to help prevent someone from choking.