Wax work

Amnesty International wants just one more candle.

Credits

advertiser: Amnesty International
agency: Agency59, Toronto
CCO: Brian Howlett
copywriter: Ketan Manohar
AD: Naeem Walji
photographer: Shanghoon, Westside Studio
AK-47 prop: Jamie Oxenham

Toronto-based Agency59 developed this print/OOH ad, which marks the 50th anniversary of Amnesty International. It’s looking for members, noting in this ad that one more member, or ‘just one more candle,’ could prevent the trigger from being pulled, thus stopping the violence.