Happy bush

ComFree grows enthusiasm amongst homebuyers.

Commission-free real estate network ComFree is making an offensive into Ontario with a battalion of happy bushes. To raise awareness of its commission-free services it’s plastering all sorts of OOH ads across the province featuring positive plants making gestures that indicate their endorsement of ComFree’s services. Hopefully these sentient plants are friendly, unlike their Triffid cousins.

advertiser: ComFree
agency: Taxi Montreal
VP, CD: Dominique Trudeau
CD: Brian Gill
AD: Stéphane Gaulin
copywriter: Linda Dawe
photographer/retouch: Philip Rostron/Instil
agency producer: Hélène Joanette
mac artist: Eric Lefebvre
retouch: Laurent Trudel
account directors: Julie Simon/Marie-Claude Cère/ Sébastien Bergeron
planner: Sean Saraq
media: Touché