Anything goes
Nordica doesn't tell you what to do.
Credits
| advertiser: | Nordica |
|---|---|
| agency: | Agency59 |
| CCO: | Brian Howlett |
| CW: | Paige Tiberio |
| AD: | Chad Burnie |
| director Strategy: | Tina Fernandez |
| account director: | Karen Tam |
| account executive: | Skyelar Menard |
| photographer: | Ian Campbell |
| production supervisors: | Jared Smith, Bruce Forty |
You know what chocolate syrup goes great with? We bet that of all the things that popped into your head when you thought about it, cottage cheese probably wasn’t one of them. Gay Lea Foods is hoping to change that. The image above is part of a new print and OOH campaign, developed by Toronto-based Agency59, promoting its Nordica brand cottage cheese. It positions cottage cheese as the healthy option that doesn’t tell you how to eat and doesn’t judge, because it goes with anything.
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