A little salesman with vision
This junior kindergartener will have you sold on visiting an optometrist.
Taking care of your vision is pretty serious business but there’s nothing wrong with adding a little cuteness. Or make that a lot of cuteness.
The Ontario Association of Optometrists currently has its “Eye See…Eye Learn” program underway, offering free glasses to kids in junior kindergarten who need them when they visit a participating optometrist.
Having a salesperson chat up the camera isn’t typically the most compelling creative execution. But in this case, as this tiny pitchman – brought to us by the association’s AOR, Edelman – takes us through the common problems that might be plaguing five-year-olds’ vision, we’re enthralled.
[iframe_vimeo video=”215819497″]
Credits:
Client: Ontario Association of Optometrists
Agency: Edelman Canada
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Thank you for the article! This is my little guy, and he is just thrilled to be featured <3 It was a great opportunity for him and he loved filming.