Fashion fries
Fake boobs: tacky. Real fries: classic.
Credits
advertiser: | New York Fries |
---|---|
agency: | Zig |
ECD: | Martin Beauvais |
AD: | Allan Mah |
copywriter: | Jason Buback |
team coach: | Andy Macaulay |
team leader: | Leslie Hunter |
strategic planner: | Subtej Nijjar |
project coordinator: | Erin Wilbur |
retouching: | Jeremy Thompson |
photographer: | Michael Graf |

Cheeky New York Fries ads target womens’ mags in the chipmakers first big print foray. Yes, that’s right, a series of ads that compares fake stuff (like hairpieces), with real stuff (like fries), are gracing the pages of women’s titles (in with all the ads that tout the fake stuff). What fun!
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