Animal magnetism
The writing’s on a gecko on the wall.
Credits
| advertiser: | Telus |
|---|---|
| agency: | Taxi |
| CD: | Michael Mayes |
| AD: | Chris Zawada |
| CW: | Nikki Jobson |
| designer: | Chris Zawada |
| photographer: | Sugino Studios |
| mac artist: | Lisa Blackburn |
| digital imaging/pre-press: | Sugino Studios/Total Graphics |
| printer: | Dennis Selinger, Dyna Graphics |
| outdoor company: | James Robertson, CBS Outdoor |
| agency print producer: | Zorina Baksh |
| account director: | Mike Leslie |
| account manager: | Sean Tyson |
Hordes of geckos have invaded bus shelters in Vancouver, Calgary and Edmonton thanks to Telus. Little magnet versions of the company’s mascot for this quarter were plastered all over the walls of the shelters with messages inviting commuters to visit telus.com to learn about Telus TV, Internet and landline phone service. The magnets are refreshed every few days. It would seem people like magnet geckos. They’re all the fun of a real gecko without the fun of owning a real gecko.
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