The right fit
SportChek helps kids avoid permanent helmet hair.
Credits
| advertiser: | SportChek |
|---|---|
| agency: | Bos, Toronto |
| CDs: | Chad Borlase, Gary Watson |
| agency producer: | Maddie Gauthier |
| director: | Brian Lee Hughes |
| prodco: | OPC, Toronto |
| executive producer: | Harland Weiss |
| producer: | Merrie Wasson |
| DOP: | Tico Poulakakis |
| editors: | Brian Wells & Ryan Hunt, School Editing |
Parents can sometimes do horrible things to help their kids out, like finding unusual ways of getting their kids out of tight spots, or, in the case of this spot for SportChek by Bos in Toronto, tight helmets.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply