Horsing around
RBC presents you with a different kind of western.
Credits
advertiser: | Royal Bank of Canada |
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agency: | BBDO, Toronto |
CD: | Peter Ignazi |
copywriter: | Chris Joakim |
AD: | Mike Donaghey |
account management: | Lori Davison, Aimee DeParolis, Leanne Lai |
planner: | Scott Griffith |
agency producer: | Tracey Azzopardi |
director: | Scott Corbett |
prodco: | Holiday Films |
executive producers: | Josefina Nadurata, Derek Sewell |
producer: | Andre Fitsialos |
DP: | Jeff Venditti |
editorial: | School Editing |
editor: | Jon DeVries |
executive producer: | Sarah Brooks |
online producer: | Amanda Lariviere |
online editor: | Paul Binney |
music: | Steve Gadsden, Tattoo |
casting: | Jigsaw |
Here’s another spot by BBDO in Toronto promoting RBC’s sponsorship of TIFF, again making the point that it funds original films, not ones that adhere to standard and widely overused plot devices. In this case, a twist is put on the melancholy western. Think Shane meets The Island of Dr. Moreau.
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