Eggheads
People have great eggspectations of their egg farmers.
Credits
| advertiser: | Egg Farmers of Ontario |
|---|---|
| client supervisor: | Janet Hueglin Hartwick, director of public affairs |
| agency: | Agency59 |
| director, strategy: | Tina Fernandez |
| account service: | Skyelar Menard |
| ADs: | Mike Sipley, Mike Sundell |
| copywriter: | Paige Tiberio |
| photographer: | Julie Johnson |
| website: | Acro Media |
| videos: | Film Forge Productions |
| radio: | Pirate Radio |
Part of the new campaign for Egg Farmers of Ontario, developed by Agency59, this print ad draws from the insight that Ontarians are curious to know more about the people who provide the eggs they eat. The ‘Who made your eggs today?’ effort features eight Ontario egg farm families who share little bits of info about themselves, like why they became egg farmers, family recipes and why, in this case, they’re married to their job. The campaign is centred on a website that provides even more info on the egg farming industry. If you’re curious, we suggest you get cracking.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply