Breakaway
Lotto 649 bets on a beach chair every time.
Credits
| advertiser: | Lotto 649 |
|---|---|
| agency: | DDB, Vancouver |
| CDs: | Dean Lee, Cosmo Campbell |
| ADs: | Chris Moore, John Larigakis |
| copywriter: | Kevin Rathgeber |
| photographer: | Philip Jarmain |
| retoucher: | Christophe Huet |
Thanks to Lotto Max’s $50 million jackpots, people might have forgotten about this other little lottery, Lotto 649. The jackpots may not be as spectacular, but the cash can still help you get the hell out of here, which is what most people probably have in mind this time of year. DDB Vancouver developed this ad that shows how Lotto 649 can help you break out of your desk chair and break in a nice beach lounger.
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