Sea dog
There's no mystery behind Ontario Power Generation's message.
Credits
| advertiser: | Ontario Power Generation |
|---|---|
| agency: | Rain43 |
| CD: | John Farquhar |
| AD: | Bernice Allinson |
| copywriter: | John Farquhar |
| producer: | Angela Ryan |
| prodco: | Brown Entertainment |
| director: | Jamie Way |
| editing: | Ryan Wagman, School Editing |
| music: | Eggplant |
| account team: | Meaghan Crichton, Patti Laine, Dennis Edell |
This old sea dog came across a mystery he had never encountered before during his many years on the water – quickly changing water levels, creating situations of peril. The truth however, as this spot by Toronto-based Rain43 for Ontario Power Generation’s (OPG) ‘Stay Clear Stay Safe’ campaign shows, is that the phenomenon is really no mystery. It’s an effect of a nearby dam or hydro station, things that OPG wants people to steer clear of. If this guy were to spend a little more time outside of his dinghy he might figure it out.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply