Gill Morgan

Boston Pizza knows it's all about the meat apex.


advertiser: Boston Pizza
agency: Taxi
media: PHD
PR: Trillium Corporate Communications

This ad is part of a campaign developed by Taxi for Boston Pizza promoting 14 new chicken wing sauces. It’s centred around the fictional ‘Professional Wings Critics Association.’ The star of this commercial is Carl, a member of the association and a professional wing critic. He knows his stuff.