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The Bessies have ideas.
Credits
| advertiser: | TVB |
|---|---|
| agency: | CP+B |
| worldwide CCO: | Rob Reilly |
| executive CD: | Aaron Starkman |
| AD: | Jon Lane |
| copywriter: | Andrew Caie |
| designer: | Andrew Cloutier |
| planner: | Subtej Nijjar |
| management supervisor: | Naomi Olsen |
| agency producer: | Christine Harron |
| producer: | Jen Walker |
| executive producer: | Lexy Kavluk |
| prodco: | Untitled |
| director: | Curtis Wehrfritz |
| editing house: | Poster Boy |
| editor’s name: | Brian Williams, Antti Kulmala, Danica Pardo |
| music company: | RMW Music |
| music composer: | Mark Rajakovic |
| audio director: | Ted Rosnick |
| sound designer: | Vald Nikolic |
| engineer: | Dustin Anstey |
The Bessies are coming soon, celebrating the best Canadian ads (with ideas) on television. This ad by CP+B promoting the Television Bureau of Canada event shows that sometimes good ideas can be in short supply.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
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