That’s hot

Gold's Gym helps you feel the burn.


advertiser: Gold’s Gym
agency: Bleublancrouge, Montreal
CD: Gaetan Namouric
AD: Sebastien Deland
client services: Anne Gouin
photographer: Alain Desjean
retouchers: Claude Lafrance, Gabriel Carbonneau

The message in this print ad for Gold’s Gym by Montreal-based Bleublancrouge is pretty simple: Gold’s will buff your body by helping you burn those calories.