Hearing test
UHAC gets really, really annoying.

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To help test people’s hearing, Toronto-based Union Hearing Aid Centre is getting really, really – and we mean really – irritating. Soft bird chirping or a baby cooing would be great if it weren’t for that ridiculously high-pitched screeching that overlaps this radio and TV spot. If you can’t hear it – well then you definitely need to get your hearing checked.
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Credits
advertiser: UHAC, Toronto
agency: Draftfcb Toronto
CDs: Robin Heisey, Joe Piccolo, Jeff Hilts
copywriter: Robin Heisey
ADs: Joe Piccolo, Jeff Hilts
producers: Anna Neilson, Judy Hamilton
production house: RMW, Ted Rosnick
film production house: Industry Films
director: Eric Yealland
producer: Joan Bell
Get your hearing checked – OR get better speakers. I was puzzled why I couldn’t hear the tones when I was just tested a few weeks ago, so I tried my headphones instead of my computer speakers. Bingo!