Sexy survival guide
Durex wants you to go out with a bang.
The sky is falling. The sky is falling. Okay not really, but with the “end of the world” drawing near (read, the Mayan’s much-publicized end-of-their-calendar), brands have been coming out of the wood-work with apocalypse-themed campaigns. This one, by Durex and Havas, caught our attention for its racy survival guide, with insightful advice like “Watch your back,” and “Sharing is sparing.”
Credits:
Advertiser: Durex
Agency: Havas
Related Articles
One Comment on “Sexy survival guide”
Leave a Reply
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
if it’s the end of the world, would you really need to wear a condom?