Living piano
TFO's human-powered serenade.
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TFO, the Festival d’Opéra de Québec and Lowe Roche wanted to promote that TFO as the only public channel in Ontario that features opera weekly. So, of course, they set up a life-sized piano, with the notes provided by some singers, with a conductor who leads the public in a singalong with a twist. Kinda makes you wish you’d stuck with those piano lessons, don’t it?
Credits:
Advertiser: TFO
Agency: Lowe Roche
Executive Creative Director: Sean Ohlenkamp
Associate Creative Director: Gail Pak
Copywriter: Jordan Gabriel
Account Director: Fred Morin
Agency Producer: Caroline Wrinch
Production House: 1ONE
Producer: Marc Andre Gilbert
Director/Editor: Antony Ayotte
Post Production: 1One
Sound Supervisor/Designer: Yan dal Santo
Music House: Apollo Studios
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