Have you ever had one of those nights where all your friends are ready to go out and get crazy, but you’d much rather stay home, read a book and turn in early? Zulu Alpha Kilo’s new ad for Venom, a new caffeinated vodka drink from Canada Dry Mott’s, shows something that might get you to change your tune, like having a bunch of snakes thrown at you.

[iframe_youtube video = “PPJSROJ2Cmo”]

While there are some small energy drink/alcohol ad cliches in the video – the electronic music, the insistence that the most important thing in the world is being ready to party – a fistful of snakes to the face is a pretty unique and funny metaphor for how Venom will make you feel, which is something you don’t usually see in the category (at least we hope it’s a metaphor).

Credits:

Brand: Venom (Canada Dry Mott’s)
Agency: Zulu Alpha Kilo
Chief Creative Officer: Zak Mroueh
Executive Creative Director: Allen Oke
ACD/Art Director: Catherine Allen
ACD/Writer: Ian Simpson
Broadcast Producer: Christine Pacheco
Digital Producer: Sam Leirsch
Lead Developer: Justo Tellez
Account Team: Kerry McKibbin, Maya Adler
Strategic Planning Team: Heidi Philip, Emma Brooks
Client (Company): Canada Dry Mott’s
Clients: Carol-Anne Gower, Susan Lemieux, Cameron Butt, Ryan Baraniuk
Production House: Touch Point
Director: Matt Eastman
Line Producer: Paul Fler
Director of Photography: Peter Hadfield
Casting Director: Shasta Lutz/Jigsaw casting
Post-Production: zulubot
Editor: Jay Baker
Audio: Jared Krumper