Baskin-Robbins Canada gets all-inclusive for V-day

Or, for some, G-day.

Whether you celebrate Valentine’s Day, Single’s Awareness Day or Galentine’s Day (c/ Leslie Knope), Baskin-Robbins Canada has embarked on an all-inclusive February 14.

The ice-cream chain is introducing three limited-edition card packs exclusive to members of its Club 31 loyalty program. The free print-out packs are available from now to Feb. 14 and acknowledge all three holidays — so whether you celebrate with your boo, your bitter pals or your best gals, there’s a million ways (or at least, three ways) to say “I love you.”

Along with the cards, you can attach personalized coupons for the recipients to use at participating Baskin-Robbins storefronts.

The month will also feature a limited edition lineup of frozen treats themed after all three “holidays,” including the February flavour of the month, “Love Potion #31″ (white chocolate, raspberry, chocolate chunks and more raspberry). Baskin-Robbins is also debuting the heart-shaped “Polar Pizza” ice-cream treat, which includes a double-fudge brownie crust, Love Potion #31 ice-cream, marshmallows, fudge and edible heart sequins.

Uh, yeah, we can dig it.

You can check out a couple sneak peaks at the Valentine’s below — but the full pack only goes to those who sign up.

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