Dubious shoppers
Shopping trips to Dixie Mall are never boring.
[iframe_youtube video=”bUSqRxQl0fU”]
Apparently Mississauga’s Dixie Outlet Mall has such good deals and finds that people are willing to go to extremes to get it all. In this first ad, by John St., a woman fakes being in labour to bypass a long line (admit it, we’ve all thought about doing that). In the second, a woman dons a name tag to steal the clothes another woman is looking to try on, punting her out the side door of the building. The question remains: wouldn’t the gaggle of girls kicked out of the store know to walk to the nearest entrance?
[iframe_youtube video=”91BONT75UlU”]
Credits:
Advertiser: Dixie Outlet Mall
Agency: John St.
Co-Executive Creative Director & Partner: Stephen Jurisic & Angus Tucker
Art Director: Denver Eastman
Copywriter: Jacob Greer
Account Team: Amelia MacGregor
Producer: Carrie Weston
Production Partners: Soft Citizen, Graydon Sheppard.
Editing Partner: Bijou Editorial, Melanie Hider
Sound Company: Pirate Toronto
Song by Ariel and the Undertow
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply