Bare-chested renovators

Stone Tile guys make homes more desirable.

Stone Tile is showing just how easy on the eyes its surfaces are. You might note, they also possess a rock solid foundation and do not lose their appeal from any angle. Turning the old stereotype of the sweaty, hardworking man displaying some plumber butt on the company’s pectorals, the billboard and magazine ads show Stone Tile can up the sexy factor in the home. It may also encourage a few husbands to pull out the tools and get to the gym.

 Credits:

Brand: Stone Tile
Agency: Union
Executive Creative Director: Lance Martin
Copywriter: Marisa Faustino
Art Director: Lorraine Sit
Producer: Julie Riley
Group Account Director: Cheryl McKenzie
Planner: Naeiri Zargarian
Photography Studio: Westside Studio
Photographer: Nikki Ormerod

Tags:


,