The colour of money
A good investment portfolio can be a perspective changer.
Credits
| advertiser: | Scotiabank |
|---|---|
| SVP CD: | David Rosenberg |
| VP GAD: | Sandi Truffen |
| ACDs: | Chris Harrison, Hayes Steinberg |
| copywriter: | Matej Novak |
| AD: | Kevin Belanger |
| agency producer: | David Eades |
| art buyer: | Robyn Smale |
| account director: | Jessica Mills |
| account supervisor: | Katie Forestell |
| account manager: | Andrew Livey |
Toronto-based Bensimon Byrne did up this billboard execution as part of a campaign for Scotiabank. It’s to highlight to investors that despite the lingering gloom of the recession, investment opportunities still exist and now is a good time to take advantage. Nothing like a new investment portfolio to brighten up the old financial outlook…assuming of course that people still have money to invest.
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