For those who have been glued to their TVs, watching the party conventions south of the border and their bizarre, seemingly endless fallout, Toronto’s Vassi Menswear is offering a subtle way to show you’re appalled.

The Bay Street clothier released a new edition of its Dump Trump tie, inspired by the Republican nominee’s ongoing feud with the family of slain Gold Star Capt. Humayun Khan. The parents of Capt. Khan, a Muslim U.S. soldier who died in Iraq, spoke at the Democratic National Convention last week and were critical of Trump’s characterization of the Muslim faith.

The new tie has a gold star pattern, a tribute to Capt. Khan. The reverse is striped, with the message “Dump Trump.”

“We started the ‘Dump Trump’ tie campaign based on customer demand and to have a little fun with the presidential process,” said owner Andre Vassi in a release. “But this has surpassed the issue of politics and turned into the much greater issue of character. Many Canadians, myself included, were deeply disappointed by Trump’s comments and I think it’s important to send the Khans a message that Canadians stand behind them, regardless of personal politics.”

All profits from the $100 ties will go to an anti-bullying charity of the Khan family’s choice. They go on sale Aug. 10 at the Toronto store and can be ordered online.