Salty’s sad :-(
The poor little guy's none too happy about what Knorr's doing.
Credits
| advertiser: | Knorr |
|---|---|
| agency: | DDB Canada, Toronto |
| CD: | Andrew Simon |
| ADs: | Paul Wallace, Shelley Lewis |
| copywriter: | David Ross |
| agency producer: | Andrew Schulze |
| director: | David Hicks |
| Prodco: | Sons and Daughters, Toronto |
| executive producer: | Dan Ford |
| line producer: | Rob Allan |
| DOP: | Adam Marsden |
| editor: | Brian Williams, Panic and Bob, Toronto |
| visual FX: | AXYZ, Toronto |
| producer: | Irene Payne |
| on set SFX supervisor: | Dave Giles |
| lead animator/shading/lighting: | Dennis Turner |
| shading/lighting: | Mario Marengo |
| tracking/shading/lighting: | Jerry Corda-Stanley |
| inferno artists: | Andres Kirejew, Terry Power |
| colourist: | Bill Ferwerda, Notch, Toronto |
| music: | How am I Supposed to Live Without You, Michael Bolton |
| music house: | RMW, Toronto |
Salty could hardly believe it when he heard the news that day. Because Knorr Sidekicks now has 25% less sodium, he had to run away. He wandered all night long in the pouring rain because his heart was broken. He couldn’t bear the pain. This tragic spot was developed for Knorr by DDB Canada in Toronto. Just try and not feel bad for this little guy. Though thanks to the musical stylings of cheeseball Michael Bolton, the only tears we shed were because we were laughing too hard. Poor, poor Salty. Godspeed little white porcelain man. Godspeed.
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