There’s high value in low-brow

Front-end developer Amy Tschupruk gives us a dose of the absurdly beautiful (and beautifully absurd) for her side-hustle.

By day, Amy Tschupruk (or Amy May when she’s living her dual life as a visual artist) is a Toronto-based front-end developer who designs and animates banner ads, email marketing material and landing pages for brands at creative and marketing agency Rain.

By night — or more accurately, by different time of day — she’s a self-described “low-brow” artist and illustrator.

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What does “low-brow” mean for Tschupruk? It means finding joy in the subversion of expectations. It means splashy colour to brighten up what would otherwise be seen as dark images. It means bringing a dash of absurd to the ordinary — or, other times, a dash of ordinary to the absurd.

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And, sometimes it’s topical.

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And sometimes it perfectly summarizes what we all want in life.

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She’s also done film poster parodies and has had several showings at Toronto’s Super Wonder Gallery. You can check out the rest of her so-called “low-brow” creative work (and request commissions) on Instagram, as well as her development portfolio.