Deluxe
Spreading the tale of the Quarter Ponder Deluxe is not for mere mortals.
Credits
| advertiser: | McDonald’s |
|---|---|
| agency: | Cossette, Vancouver |
| CDs: | Bryan Collins, Rob Sweetman |
| copywriter: | Mike Felix |
| AD: | Bart Batchelor |
| producer: | Mike Hasinoff |
| account supervisors: | Nadine Wilson, Cori White, Kristen Sandberg |
| prodco: | Soft Citizen |
| executive producer: | Eva Preger, Link York |
| head of production: | Rob Burns |
| producer: | Merrie Wasson |
| director: | The Perlorian Brothers |
| DOP: | Stoeps Langensteiner |
| editor: | Brian Wells |
| post-production: | School Editing |
| executive producers: | Sarah Brooks, Amanda Lariviere |
| VFX: | Dashing Collective |
| VFX artist: | Robert Moggach |
| executive producer: | Danielle Lyons |
| sound: | Vapor Music |
| executive producer: | Lindsey Bates, Jon Leung |
| CD: | Joey Serlin |
| musical director: | Gerry Mosby |
| composer: | Vapor Music |
| sound engineers: | Julian Rudd, Andrew Harris |
This ad for McDonald’s by Cossette Vancouver unveils the new Quarter Pounder Deluxe. It’s like the old Quarter Pounder, but better, with bacon, lettuce and tomato, and is McDonald’s way of showing its customers that it loves to make things better. So much so that the job of telling people about it couldn’t be left to boring Joe Office Worker. The amazingness of such a burger clearly warranted fanfare including fighter jets, a lightning god and, yes, even a double rainbow. Let your freaking out begin.
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