Making friends
Fondation Lucie et André Chagnon believes it's never too early to start growing.
Credits
| advertiser: | Fondation Lucie et André Chagnon |
|---|---|
| agency: | Cossette |
| VP creative/CD: | Yvon Brossard |
| AD: | Jean Lafrenière |
| web CD/designer: | Daniel Ouellet |
| web design editor: | Marie-Claude Girard |
| web AD: | Sonia Girouard |
| service council: | Marie Vaillancourt, Guillaume Mathieu |
| media planning: | Josée Otis |
| agency producer: | Lyne Leclair |
| PR: | Myriam Crevier |
| TV prodco: | La Cavalerie |
| director: | Jean-François Rivard |
| original music: | L’Oreille cassée |
| sound studio: | Audio Z |
| internet video prodco: | ALT Production |
| director: | Yan Giroux |
| original music: | Apollo |
| sound studio: | Audio Z |
This spot for non-profit Fondation Lucie et André Chagnon, by Cossette, tries to pull a fast one on you. Someone in the park is learning how to make friends and it isn’t who you think it is. It’s a trick-dicky manoeuvre, but an effective way of showing how important it is to stimulate children at a young age.
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