Creatively presenting creative

This video shows that everyone has a role to play in the creative presentation. If any of it sounds uncomfortably familiar, it's OK to laugh.


advertiser: Institute of Communication Agencies
agency: DDB Canada, Toronto
CD/writer: Andrew Simon
agency executive producer: Andrew Schulze
prodco: Sons and Daughters
executive producer: Dan Ford
producer: Cat Nolte
director: Ante Kovac
post production: Graham Chisholm, Relish
transfer: Chuck Nosworthy, Notch
casting: Michael Stevenson, Fade to Black
audio: Paul Seeley

Developed by DDB Canada in Toronto as the Cassies opening reel, industry vets can probably relate to the honest insight into the nature of the agency/client relationship. Some stereotypes are true. And that’s why it’s funny.