Creative white card
Screw briefs. Creatives finally get their way.
Credits
| advertiser: | Carte Blanche |
|---|---|
| agency: | Astral Media Outdoor |
Canadian creatives (you) now have a contest that isn’t burdened with annoying rules like ‘creative that actually ran somewhere in the last calendar year for a legit client’. Carte Blanche for Creatives allows you to work without restrictions, without briefs, harnessing your creative prowess to craft the kind of work you always wished you could, work that will be judged solely by peers: agency and freelance creatives. The contest, developed by Montreal-based Astral Media Outdoor, will feature one massive cacophony of creativity. Until April 18, creatives can join the Carte Blanche community, here, and then submit original creations, share reference campaigns, comment and discuss with peers. The winner will have his or her work displayed in an outdoor campaign and win a trip for two to the Cannes Lions Advertising Festival. Sounds like a pretty sweet deal to us.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
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