Frosty disposition
Minnesota Lottery's Snowman isn't your father's frosty.
Credits
| advertiser: | Minnesota Lottery |
|---|---|
| agency: | Olson |
The main character is this ad, developed for Minnesota Lottery by Minneapolis-based Olson, is literally too cool. He lasts about…oh…30 seconds before he needs to leave his office party. One thing he makes clear is that having a frosty disposition helps to sell scratch cards.
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