If awards could talk
Everyone's buzzing about the CASSIES, according to these vids by JWT.
These videos, made for the CASSIES by JWT, show what advertising awards would say to each other if they could talk. And not surprisingly, they’re all talking about the CASSIES. It seems everyone is buzzing about the Canadian awards that celebrate advertising effectiveness. Some insights gained from watching these vids: the Cannes Lion has a French accent (makes sense) and Comm Arts is kind of a perv (the talking animated version, that is).
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credits:
Agency: JWT Toronto
Creative Directors: Martin Shewchuk/Paul Wales
Associate Creative Director: Don Saynor
Art Director: Jason Soucé
Copywriter: Gord Yungblut
Agency Producers: Jennifer Cotton/Tamara Sulliman
Account Services: David Gibb/Tanya Kreinin/Elysha Ames
Animator: Enrico Ferri
Editor: Sauce productions/Enrico Ferri
Audio: Grayson Matthews
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
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