Thanks a million
Febreze is really, really thankful.
Can Febreze say “thank you” a million times? It sure can. To thank its million Facebook fans, the brand live-streamed a group of poor souls who sat in front of a camera and documented how many times they could say thanks. They also asked fans to suggest smelly items to put in the room (like the fish that was cooking in this screen grab). It ended with a song (the only words being “thank you”) and the final thanks was met with streamers and balloons. There’s one day, six hours and 48 minutes that those people will never get back.
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This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
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