Save a life
St. John Ambulance makes the case for learning first aid.
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This powerful spot from St. John Ambulance in London shows why it’s important for everyone to learn first aid. To that end, the spot pushes to a web page where, once viewers get that lump out of their throats, they can get educated on how to “save the boy” in the video.
Credits:
Client: St John Ambulance
Agency: BBH, London
Creative Team: Rob Ellis & Alex Ball
Creative Director: Matt Doman & Ian Heartfield
TV Producer: Natalie Parish
Interactive Producer: Kate Sutherland
Strategic Business Lead: Ann-Marie Costelloe
Strategist: Carl Mueller
Team Manager: Lauren Blunden
Production Company: Blink
Director: Dougal Wilson
Executive Producer: James Studholme
Producer: Ewen Brown
DoP: Lasse Frank
Post Production: MPC
VFX Producer: Josh King
VFX Supervisors: Tom Harding and Adam Crocker
Colorists: Jean-Clement Soret and James Tillett
Editor/Editing House: Joe Guest / Paul Moth @ Final Cut
Sound: Factory
Sound Engineer: Sam Robson
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