With friends like them

Vodafone Ireland helps pals connect... sort of.

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Vodafone Ireland is showing off the perks of its pay-as-you-go service with spots that are backed by a Shazam-enabled soundtrack that evoke the fickle bonds of young friendship. Sure, the mobile provider can offer users long-distance minutes and credit users’ accounts with €4 when they run low, but it can’t guarantee their pals will use it appropriately or come through when they’re called on. If only Vodafone could find you some new friends.

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Credits:

Advertising Agency: Grey, London, UK
Creative Director: Simon Brotherson
Copywriter: Erik Weidenhielm
Art Director: John Gibson
Producer: Martin Box
Director: Ric Cantor
Planner: Ruth Chadwick
DoP: Ross McLennan
Agency Producer: Mandy Saunders
Post production: Work
Post production: Hogarth
Editor: Mark Edinoff
Creative Producer: Julia Parry
Media agency: OMD
Soundtrack: The Strypes – What A Shame
Audio post-production: Hogarth

via Ads of the World