Forecasting colour
M.A.C creates a kaleidoscope of emotional responses to colour.
Credits
advertiser: | M.A.C Cosmetics |
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agency: | We Are Plus, New York |
CDs: | Jeremy Hollister, Judy Wellfare |
SVP/CD: | James Gager |
VP design: | Toni Lakis |
executive director/producer: | Cindy Carrandi |
director/design: | Loann Lam |
projects producer: | Zu Al-Kadiri |
production manager: | Nannette Nelms |
senior designer/animator: | Laura Reiland |
flame artist: | David Elkins |
score composers: | Brent Asbury, Kenseth Thibideau, Brandon O’Connell, John Napolillo |

New York-based We Are Plus worked with the team at M.A.C Cosmetics to develop this brand film to showcase the brand’s Spring Color Forecast Collection. There’s definitely a lot of colour…we’re just not exactly sure what they’re forecasting.
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