House cozy
Natural gas is the softest of warmths.
Credits
advertiser: | Aardgas |
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agency: | TBWABrussels |
CD: | Jan Macken |
creation: | Michael Mikiels, Eric Maerschalck |
account: | Christine Robie |
TV producers: | Mieke Vandewalle, Laurent Van Ausloos |
prodco: | Lovo |
director: | Olivier Babinet |
producer: | Bert Brulez |
D.O.P.: | Frank Van den Eeden |
music: | Etienne Charry |

When tasked with applying a texture to the feeling of warmth, TBWABrussels decided that the softness of wool would make the best visual representation of the comfort provided by natural gas heat. So, for this spot, they busted out their knitting needles – we’re assuming a whole bunch of them – and knitted a giant cozy. A house cozy to be exact. Only in heaven did we think there would be a house where the need for socks would be completely eliminated. Showering might be tough though.
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