The comeback
GM says thank you for the proverbial spinach.
Credits
| advertiser: | General Motors |
|---|---|
| agency: | Goodby, Silverstein & Partners |
‘We all fall down,’ admits GM in this spot, developed by San Francisco-based Goodby, Silverstein & Partners. During the recession, as we all know, GM had a pretty rough time, having to take a ton of dough via bailouts from the Canadian and American governments (the proverbial spinach) in order to stay afloat. It looks like it worked because these days they’re back in business and recently announced that they had paid back the bailout money. To say thank you to everyone for helping them get back up, they channel some comeback kids from pop culture.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply