Anachronistic city
Hyundai drives into a city stuck in time.
Credits
| advertiser: | Hyundai |
|---|---|
| agency: | Innocean, Huntington Beach |
| executive CD: | Jeff Spiegel |
| CDs: | Doug James, Robert Prins |
| sr. copywriter: | Steve O’Brien |
| sr. AD: | Tom Gibson |
| agency producer: | Shelley Eisner |
| head of production: | Will Woollett |
| director: | Jim Jenkins |
| prodco: | O Positive |
| executive producer: | Ralph Laucella |
| executive producer: | Marc Grill |
| DoP: | Paul Laufer |
| editorial: | Rock Paper Scissors |
| editor: | Angus Wall |
| post producer: | Esther Gonzales |
| music/sound design: | Stimmung |
| composer: | Marc Bianchi |
| sound designer: | Gus Koven |
| producer: | Ceinwyn Clark |
| audio post: | Lime Studios |
| mixer: | Loren Silber |
| telecine: | Company 3 |
| colorist: | Stefan Sonnenfeld |
| online/VFX: | A52 |
| VFX supervisor: | Patrick Murphy |
| VFX supervisor: | Megan Meloth |
| flame artist: | Jesse Monsour |
This spot for the Hyundai Sonata by Innocean Worldwide out of Huntington Beach shows a city where everyone settled for the first thing that came along. Thus, it’s filled with things like brick (the Zack Morris) cellphones, zeppelins and silent films. If we all were to settle, says the announcer, then we would never have the Sonata, which is why when it drives through Anachronistic City, it’s the next best thing to a UFO sighting.
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