Butler’s back
PlayStation's VP of everything returns to big up "Play."
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Fictional frontman Kevin Butler briefly left his post as “VP of everything” at Sony PlayStation to take up a job as president of Economy Flooring. But after a four-day retirement, Butler’s back and he’s biggin’ up the PlayStation’s new “Long Live Play” marketing campaign. He made a wise career choice. Welcome back, Butler.
Credits:
advertiser: Sony PlayStation
agency: Deutsch/LA
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