Don’t touch the Dart

Funny guys Craig Robinson and Jake Johnson bicker over a Dodge car.

If you enjoy The Office awkward humour, then you’re probably like this Stim writer and have an equal fascination with The New Girl. If that’s the case, then these spots are a treat for you. The Dodge Dart ads, by Wieden + Kennedy, feature comedians Craig Robinson (a.k.a Darryl Philbin from The Office) and Jake Johnson (Nick Miller from The New Girl) bantering and bickering over Craig’s shiny new Dodge Dart. We imagine some of this is improv, and wish we could have been on set to watch the scenes unfold. Also, anyone else think they used Darryl’s office keyboard at the end of each spot?


Advertiser: Dodge
Agency: Wieden + Kennedy, Portland, Ore.
Creative Directors: Aaron Allen, Kevin Jones, Michael Tabtabai
Copywriter: Tim Cairns
Art Director: James Moslander
Producer: Melanie Fedunok
Interactive, Social Strategy: Sarah Biedak
Strategic Planning: Amber Higgins, Nathan Goldberg
Media, Communications Planning: Alex Barwick, Kelsey Bozanich
Account Team: Lani Reichenbach, Cheryl Markley, Stephanie Montoya
Business Affairs: Anna Beth Nagel
Project Management: Stacy Grogan
Executive Creative Directors: Joe Staples, Susan Hoffman
Head of Production: Ben Grylewicz
Production Company: Caviar
Director: Jody Hill
Executive Producers: Luke Ricci, Michael Sagol
Line Producer: B.P. Cooper
Director of Photography: Mark Williams
Editing Company: Arcade
Editors: Geoff Hounsell, Will Hasell
Post production Producer: Cristina Matracia
Post Executive Producers: Damian Stevens, Nicole Visram
Visual Effects Company: Timber
Flame Artist: Chris Decristo
Visual Effects Producer: Emily Avoujageli
Titles, Graphics: W+K Studio
Composer: Craig Robinson
Mix Company: Eleven
Mixer: Jeff Payne
Music Producer: Dawn Redman