If you love cheese, you’ll love this

An ad by Austrian agency Traktor brings cheese and art together in an unlikely pairing.

If you dig cheese, chances are you’ll be a fan of a new ad by Traktor, Austria.

Created for cheese brand SalzburgMilch, the print campaign combines two of the world’s most cherished things – cheese and art.

Picture Botticelli’s The Birth of Venus, Munch’s The Scream, Vermeer’s Girl With a Pearl Earring, and Van Gough’s Self-Portrait with Bandaged Ear and Pipe.

Okay, good. Now picture them made of cheese.

It’s just as rich, as dairy-ing and as good-a as you’d expect.

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Credits

Brand: SalzburgMilch
Agency: Traktor, Wien, Austria
Creative director: Alexander Winsaue
Art directors: Thomas Ryndziak, Kuba Wasilewski
Copywriter: Katharina Luger
Illustrator: Sarah Strobl